At BackBox I led design across several core platform capabilities, translating complex infrastructure logic into scalable, intuitive user experiences for enterprise network automation.
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From abandoned workflows to seamless onboarding: I redesigned a complex device onboarding feature, turning an unusable process into an intuitive, multi-path solution. The redesign later became the backbone of BackBox’s unified onboarding flow, integrating CSV uploads, Discovery, and ServiceNow integration.
View Mission ReportIntellichecks was a high-value enterprise feature with low adoption and heavy support burden. I led a UX redesign and validation effort that introduced a simplified custom field-to-script mapping model, significantly reducing cognitive overhead and clarifying workflows. While the full overhaul was deferred, the work produced actionable improvements and reshaped how the team approached complexity.
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A high-leverage redesign of the dashboard, information architecture, and visual system that clarified platform structure and reduced navigational friction. User testing and post-release feedback consistently reflected stronger confidence, improved usability, and a noticeably cleaner day-to-day experience.
Explore Win!Device Files Search
A power-user request revealed a valuable capability: searching device backup files for configuration strings. At platform scale, however, the volume of stored backup data made unrestricted search prohibitively expensive for system resources. I partnered closely with engineering to design a constrained interaction model — introducing scoped default filters, guardrails, and clear system feedback — enabling targeted search while protecting platform performance.
Variables Framework
To support more flexible and scalable automation, I helped design a system that allows users to create and manage custom variables across workflows. Because variables interact with multiple layers of BackBox’s hierarchical architecture, defining clear scope, inheritance, and override behavior required close collaboration with R&D. The resulting model enabled powerful automation customization while maintaining predictable system behavior.
Tagging System
To improve flexibility across the platform, I helped design a tagging system allowing users to assign custom labels to objects throughout BackBox. Because tags needed to function across multiple surfaces and workflows, defining consistent behavior, filtering logic, and interaction patterns required close collaboration with product and engineering. The result enabled powerful organization and automation capabilities while maintaining clarity across the system.
API Token Management
Architected a system enabling administrators to generate and manage limited-permission API tokens for external tools and help-desk workflows. Balancing usability with platform security required close collaboration with engineering and careful modeling of permissions. The result was a flexible, scalable integration capability that expanded safe platform interaction across customers.
Unified Device Onboarding
Architected a consolidated onboarding flow that integrated multiple device import methods into a single, coherent experience. Building on the Discovery Redesign, I reduced cognitive overhead, minimized errors, and streamlined a critical platform workflow, creating a scalable foundation that supports future onboarding expansions and platform consistency.
Complete BackBox Redesign
Led a full GUI reimagining to align BackBox’s interface with the platform’s underlying capabilities. These designs shaped long-term product vision, demonstrating how the GUI could be intuitive, scalable, and flexible while enabling users to fully leverage complex enterprise features.
Website Redesign and Copy
Collaborated with marketing to deliver an expedited website redesign, improving copy, visuals, and responsiveness. The updated site communicated BackBox’s value more clearly, enhanced user experience, and supported ongoing product initiatives, all within a tight timeline.
Styleguide Enforcement and Componentization
Standardized BackBox’s visual language by componentizing all UI elements in Figma and auditing in-product inconsistencies. Collaborated closely with engineering to remediate guideline breaches, ensuring a consistent, scalable, and maintainable interface across the platform.
User Personas
Developed detailed personas representing key BackBox users, synthesizing insights from interviews, support logs, and workflow analysis. These personas guided prioritization, informed feature design, and ensured that complex platform functionality aligned with real-world user needs. By making user motivations, pain points, and workflows explicit, the personas improved cross-functional alignment and served as a reference for ongoing product decisions.
